In time with Italian spring, we have just finished installing a custom-color, stunning system at Centro Astoria in Sottomarina di Chioggia, north of Italy. Not too far from Venice, the location is a seaside favorite of families, boat aficionados, and fitness lovers.
Centro Astoria is a business complex that is committed to entertainment and wellness: it includes soccer fields, a beach resort, a bingo, swimming pool, fitness center, dog beach, and of course a beach for people too. Such a compelling offer appeals to dynamic and more laid back users alike, with rather different habits but the same request for quick and smooth access to their destination of choice.
The need to cater for occasional and recurring customers of the sort has left the Astoria management with no choice but to smoothen the user journey for all of them, at once, through excellent access. The solution we have tailored around their needs is a custom-color set of Jupiter equipment, integrated with Tattile LPR camera-based technology for license plate reading that ensures fast transit, as well as accurate processing of the parking session (fare, duration, lost ticket issue, to be more precise). Nowadays, LPR is a field-tested technology that has widely increased in accuracy and reliability, hence fits very well most of the parking segments in Italy.
A much appreciated feature is linked to the large touchscreen of the Jupiter automatic paystations: in addition to paying for their parking by typing on the screen, customers of the Astoria center can also purchase products and services not related to parking, such as their umbrella and sun bed on the beach, a real convenience!
JMS management system overviews the entire parking solution, and also integrates with the wall-mounted access devices that allow pedestrian entrance to reserved areas.
The businesses nearby will be able to offer parking validations through J4M merchant program, the most intuitive digital tool to create and manage parking rewards for customers.
While Centro Astoria (and us from HUB Italia too) wait for health & safety restrictions to be lifted and people to come back to their seaside favorite place – now safer and easier to access!