Located in Greater Manchester, UK The Trafford Centre welcomes millions of visitors each year, drawn not only by its grand architecture and retail mix but also by its commitment to exceptional guest experiences. The shopping mall has recently added a new Premium Parking area for guests seeking seamless access, superior service, and added exclusivity.
Behind the scenes, managing agents Pradera Lateral saw an opportunity to align the parking journey with the center’s premium appeal - and partnered with HUB Parking Technology UK to make it happen.
Our UK team implemented a hybrid parking system that integrates License Plate Recognition (LPR) technology with a traditional ticketed barrier entry: a dual approach that offer flexibility for all visitors transforming the arrival and stay experience. From the moment they drive in, they’re welcomed with a system designed for ease and efficiency, that is fully connected to The Trafford Centre’s website and reservation platform.
In this new premium parking area, shoppers can take advantage of wider bays, quick access to the mall, and even professional vehicle valeting by H2O. With features like cashless payment terminals, color-coded navigation, and restricted-access valet zones, every touchpoint has been considered and optimized.
Explore the transformation of the park & shop experience: read the full case study!